A film poster is a poster used to advertise a film. There are usually more than one versions for one film, with variations in regards to size, content and country of production of the poster. It usually contains an image with text, though this has evolved over time from image-free bill posters through to the highly visual digital productions of today.
The text usually contains the film title in large lettering which attracts the eye, bold colours which stand out from the background, and often the names of the main actors for promotion. It may also include a tag line to persuade the viewers to go and see the film, the name of the director, names of characters, release date and the certification which will ensure that the right type of people are watching the film.
The text usually contains the film title in large lettering which attracts the eye, bold colours which stand out from the background, and often the names of the main actors for promotion. It may also include a tag line to persuade the viewers to go and see the film, the name of the director, names of characters, release date and the certification which will ensure that the right type of people are watching the film.
Film posters are displayed inside and on the outside of cinemas, and on the street or in shops. The can also appear on websites, flyers, advertisements in newspapers and magazines.
Use of film posters goes back to the earliest public exhibitions of film, where they were outside listing the programme of short films to be shown inside the hall or movie theatre.
An example of how different types of film (e.g. comedy, horror) poster use these forms and conventions to attract a certain type of person (e.g. teenagers, horror fans) would be a really scary horror film, which will use eerie images in order to appeal to horror fans.
A successful film poster will accomplish attracting the target audience and persuade them to come and watch the film.
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